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Issue I - February 2005
News Despatch
LIC launches 4 new products
Jeevan Pramukh
Life has been tough. It has thrown several obstacles at you. But with the trademark of a true champion you have emerged stronger and successful. Your vision, intelligence & charisma drive those who look upon you, in today’s increasingly competitive world.

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Jeevan Anurag
A rush of emotion, the fluttering heart, a feeling of elation, pride and great happiness. Especially when it is your
own bundle of joy- your flesh and blood -Your child.

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Jeevan Nidhi
You are a young successful professional, 18 to 35 years of age. Today you earn enough to enjoy the best that life can offer. You work hard and you play harder. But can you afford the same lifestyle when you retire?

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Jeevan Akshay III
Money or the lack of it is always a worrying factor after retirement. Hence it is very important to invest wisely. Something that LIC’s Jeevan Akshay –III is specially designed to do – help you take care of your future.

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Heard of the famous Ant that toiled hard day and night to save food for the winter and the Grasshopper who only mocked at the ant then and died for want of food later? Though such extremities are mostly found in fables, the valuable message behind it cannot be ignored.

Saving for a rainy day becomes important simply because the future is uncertain. And while the ant did not have to worry about inflation, sadly you need to.

Ever given a thought to Personal Financial Planning? Personal financial planning means chalking out your future financial aspirations and Goals and charting out your course of action to meet them.

It is about knowing the amount of expenditure you incur during a given period, let's say a month versus the income you earn leaving you with a positive or a negative balance through Budgeting.

It is also about Investments. Investing the money that you have saved over a period of time, rightly, in avenues that can multiply your money fetching you good returns in the bargain. Heard about the magic of Compounding?

You dream of a secure future for yourself and your family. Good education for your children, a comfortable lifestyle and enough funds to fall back on just in case the unexpected happens. And you would like to ensure that these good times continue forever. But what if YOU, fall critically ill, or meet with an accident leaving you crippled for life.

What if the unforeseen, the unexpected happens. Will your family be able to enjoy the same lifestyle as before? What about your children’s future - their education. Will they have to suffer?

Would you not like to ensure that your family receives all the comforts even when God forbid, you are not around. But how? Insurance is the answer to such worries.

Over a period of time you would be on the verge of retirement; a stage of life when you would want to relax after having fulfilled all your responsibilities towards your family and spend your old age in comfort. But you still need funds for fulfilling your day-to-day needs, for taking care of the illnesses that may strike etc. Hence you must consider Retirement Planning early in life in order that you are in a position to create a nest egg for yourself.

TOP
The monstrous tsunami spared no one. It came unannounced and gobbled up young and old alike causing untold misery and devastation. And people found themselves helpless and powerless to fight against the forces of nature.

Loss of human lives is unimaginable and property losses too run into huge numbers. And with most of it being uninsured, those who were fortunate enough to have survived are unfortunately left with nothing to rely on.

Spare a thought to those who have sadly lost the breadwinner of the family? Will life be the same for them? Will they be able to continue with the comforts and standard of living that they were used to? Not really. Loss of the breadwinner is definitely a major loss but that’s what life is all about. One needs to be prepared for the unexpected and not get caught unawares. So doesn’t it make sense to buy insurance much beforehand rather than wait till a tragedy strikes.

Insurance helps you gear up to face the unforeseen circumstances life throws up. It prepares you financially and mentally. It makes you feel relaxed. It takes care of your family’s present as well as their future anytime, everytime. Have you bought insurance? If not, consider it now before its too late.
Life is full of twists and turns. Needless to say life is anything but predictable. Each of us handle life in our own way. Some of us go rushing in headlong. Believing in crossing bridges once they get there. The remaining, probably wiser, plan out their life. They know very well that everything can’t be forecast accurately. So they make contingency plans.

That’s what Insurance is all about. Planning, to make your life more comfortable. Comfortable in the thought that that you & yours are well protected. Eventually it all comes down to one thing. Your approach to life.

A little history:
Like everything, Insurance was born out of a basic need. The story starts around 2100 B.C. in the ancient civilisation of Babylon and in a business practice called ‘bottomry’. For all practical purposes a form of marine insurance, bottomry enabled ship owners to borrow money against their ships to pay for their trips. This was due to the fact that at that time piracy was rampant on the high seas & traders naturally felt insecure. As a result traders & seafarers were reluctant to sail for fear of their lives & goods. Bottomry gave them some sort of security. The arrangement was that only if their ship returned did traders have to repay the loan, along with interest, which was pegged at an above-market rate for the risk covered. So, if their ship failed to make it back, they did not have to repay the loan, thereby recovering some or all of the loss. So you see insurance too was born out of a primal need and shaped by socio-eonomic realities of that time. Something that has not changed over the years.
Contd..in the next edition.
(Reference : The Layman’s Guide to Insurance)

 


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